Nowadays, the Internet boom sweeps the world, and people's lifestyle is changing gradually. The network is also eroding the traditional industries at the rate of fission, and leading the innovation and development of the traditional industries. This trend will also spread to the large screen display market, and * will eventually dominate the LCD advertising machine
industry. With the continuous promotion of smart city and Ping'an city and the demand of overseas market, the LCD advertising machine market is becoming increasingly strong.
Vertical advertisement machine has become a necessary choice for many modern media and commercial advertisement. Now the annual sales of vertical advertisement machine have occupied half of the advertisement machine industry. So, what is the reason that promotes the market demand for LCD advertisers? What advantages do vertical LCD advertisers have?
First, it has a wide range of applications. It can be widely used in government departments, transportation, power, public security, medical and other industries.
Second, diversification of styles. LCD advertisement machine has wall hanging type, frame type, car-mounted type, floor type, stand-alone version and so on. Any place can be handled flexibly.
Third, diversification of broadcasting methods. Vertical advertisement machine broadcasting mode is very flexible, and can be adapted to local conditions with the promotion of goods activities. It can be broadcasted by means of multimedia elements such as text, graphics, video, image and so on. The terminal software can be switched and manipulated at will. The operation is simple and convenient. For example, it can show a brand's product promotional activities on the screen with bright video and pictures. It can effectively close the relationship with users, eliminate the gap and arouse users'desire to buy.
Fourth, higher input-output ratio. Compared with traditional media, vertical advertising machine has higher effective arrival rate and more audience, so the average cost is relatively low. Vertical advertisement machines on the Internet can easily become a visual focus in public places, bringing unlimited business opportunities. Advertisements are all controlled by terminal software networks, which are more environmentally friendly and cost-effective than paper flyers.
What are the reasons that promote the market demand for LCD advertising machines?
With the rise of social media and digitalization, the demand for mobile applications and the Internet is increasing. Digital information has become an important form of information access for people. In this environment, the era of static advertising is gone forever, and digital dynamic advertising is the kingdom. Vertical advertising machines with network, real-time, diversification and other characteristics are undoubtedly the outstanding representatives of propaganda media.
Cater to the development of digital age
In the process of operation, characteristic marketing strategy is indispensable, which is the key factor affecting the final performance of enterprises. The traditional marketing model can no longer impress consumers, and even arouse consumer disgust. The product LCD advertising machine in the new media era can provide a brand-new marketing model for enterprises. It can weed out the old and bring forth the new in marketing strategy, improve the efficiency of publicity, reduce the marketing cost of enterprises in essence, and really help enterprises develop rapidly and occupy the market competitors. Active position.
To meet the needs of modern marketing In the process of actual use of advertising machines, the main purpose of marketing propaganda is to guide consumers to consume and ultimately achieve performance improvement. However, in today's highly developed information, the rampant bombardment of all kinds of marketing information has made consumers'consumption tend to be rational. Therefore, for advertisers, in order to achieve the desired results, they must be creative. Advertising machines, which have this advantage, are favored by the majority of advertisers.